18 Jul 2019

Shoeless Joe’s donates $20,000 to the #AddAnotherZero Campaign

Thank you Shoeless Joe’s for supporting the #AddAnotherZero campaign!

Your support couldn’t have come at a more crucial moment. As it stands, Canadians are underperforming when it comes to financial literacy. In the federal government’s most recent Financial Capability Survey, Canadians received an underwhelming 62%.

Although poor financial literacy impacts all Canadians, Millenials exhibit the lowest financial literacy. Even though their parents and teachers have prepared them for a successful career, poor financial literacy could stand in their way.

This concerning pattern also extends to the next generation, with youth exhibiting significant gaps in their awareness of both their financial rights and responsibilities.

It’s time to change the narrative and transform the way kids learn about money!

Thanks again, Shoeless Joe’s! Your generous donation of $20,000 will help us achieve our goal of impacting 10,000 kids through our financial literacy programming this year.